Your brand is more than a logo or a catchy tagline – it’s the heartbeat of your business. It should resonate within the core of your organization and extend its impact to customers, advocates and ambassadors alike. Brand health isn’t a one-dimensional concept; rather, it’s a symphony of interconnected components that together craft a compelling […]
Category Archives: Marketing
23
Aug
Aug
August is the most popular month of the year to move residences. According to Architectural Digest, 80% of moves in the US occur between April and September, with August being the peak. Concurrently, 80% of corporate leaders are feeling bullish about the power of artificial intelligence, and the same amount (81%) of consumers want full […]
09
Aug
Aug
We are always thrilled to welcome exceptional individuals to Noetic who embody our values and contribute to our company’s success. Kim Miller, our new Executive Assistant, joins us with a wealth of experience and a genuine passion for helping others. Let’s get to know Kim better. Welcome to the team! Tell us a little about […]
19
Jul
Jul
Three years ago, the COVID-19 pandemic gave author and marketer Nancie McDonnell Ruder a front-row seat to witnessing people experience, endure and navigate a tremendous amount of change. The marketing community had a steep hill to climb and found creative ways to survive and thrive. This set the stage for How Senior Marketers Scale the […]
22
Jun
Jun
At Noetic, we pride ourselves on having a learning and helping culture – we learn from the best and share this knowledge to spread concepts and work we think others will find insightful. One recent discovery of ours is the work that Rob Volpe, Founder and CEO of strategy and insights firm Ignite-360, is doing […]
13
Jun
Jun
At Noetic, we strengthen brands AND the people who build them. Because we work with marketers and marketing teams all day long, one thing we’ve observed over the years is that every marketer possesses a unique combination of right and left-brain skills, of creative and analytic skills, or, what we call the Art & Science […]
22
May
May
We are delighted to introduce one of our latest additions to the team, Rakhee, our Finance Assistant. In this interview, we had the opportunity to learn more about Rakhee’s professional journey, her worldly insights and the valuable contributions she brings to our organization. Welcome to the team! Tell us a little about yourself. Thank you […]
10
May
May
Is there a correlation between engaging in challenging tasks and an increase in cognitive abilities? Most of us have grown up hearing, “doing hard things makes you smarter”, but have you ever stopped to consider if it’s true? Does intentionally taking on harder tasks, putting yourself in complex situations or taking on intricate projects really […]
25
Apr
Apr
During the month of April, one way Noetic celebrated Community College month was by attending the 2023 American Association of Community Colleges conference and co-presenting alongside the Lumina Foundation on Why Brand Building Matters to the Future of Community Colleges. While at the conference, we met community college leaders from across the country and gained […]
15
Mar
Mar
Next week is the first day of spring, and as I reflect on the change of season, I remember how it aligns with the 3000-year-old Persian celebration of Nowruz. Iran and other pockets of the world will celebrate Nowruz, or new day, to welcome spring and the beauty and revitalization that comes with it. Families […]