Category Archives: Art and Science

Jack and Jill Went Up the Hill: An interview with Nancie McDonnell Ruder

Nancie McDonnell Ruder, Founding Partner of Noetic Consultants, sat down with Noetic colleague Lauren Stradley for an interview about her new book, Jack and Jill Went Up the Hill: How Senior Marketers Scale the Heights Through Art and Science. Here’s the full story: LS: What sparked the idea for jack and jill? NMR: I have […]