Author Archives: Noetic Consultants

Thank You Mayo!

Noetic is especially proud to partner with The Mayo Clinic. Their amazing research and speed has aided in identifying health care workers exposed to  COVID-19, and has implemented a streamlined process and electronic tools to close that loop within an average of two hours of a confirmed case helping to slow the spread of Coronavirus. […]

#DynamicPositivity

At Noetic Consultants one of our company values is “Dynamic Positivity.” Living that value, we always start our weekly status meetings sharing a positive update to the team. Even in a time of extreme fear and uncertainty, as the world faces the COVID-19 pandemic, we are seeing incredible selfless acts of kindness and empathy all […]

The Noetic Brand-Building Framework is your brand’s lifecycle

Recently, Noetic facilitated a brand positioning workshop with a client group of 20 leaders and “next generation” leaders. We divided the group into five tables of four to answer these key brand-building questions: WHO do you serve? WHAT do they want or need? HOW can you – above all of your competitors – satisfy that […]

A Summer for Building Great Brands

By APRIL VARA-PAGÉS For nearly 25 years, I’ve built a multi-faceted career in marketing and communications within the non-profit, start-up and global media categories. Specializing in global brand management and operations, I was the central point of contact for more than 50+ offices worldwide, responsible for developing and maintaining consistent brand strategy, marketing creative and […]

A Time to Reflect: How Looking Back Helps You Move Forward

Note: This blog is the fourth in our ongoing Noetic series inspired by Jack and Jill Went Up the Hill: How Senior Marketers Scale the Heights Through Art and Science. This month, Noetic’s guest blogger is our own Laura Longobardi who has insight to offer to help start 2019―with purpose. The sparkle of a brand New Year. For some, it is […]