Author Archives: Noetic Consultants

Deep Practice & the Importance of Coaching

Is there a correlation between engaging in challenging tasks and increasing cognitive abilities? Most of us have grown up hearing, “Doing hard things makes you smarter,” but have you ever stopped to consider if it’s true? Does intentionally taking on harder tasks, putting yourself in complex situations or taking on intricate projects result in mastery? […]

Why Brand Building Matters to the Future of Community Colleges

During April, one way Noetic celebrated Community College Month was by attending the 2023 American Association of Community Colleges conference and co-presenting alongside the Lumina Foundation on Why Brand Building Matters to the Future of Community Colleges. While at the conference, we met community college leaders from across the country and gained further insight into […]

Managing a Multi-Generational Team: The Importance of Empathy

For this month’s Noetic blog, we had the pleasure of sitting down with Wendy Zajack, Faculty Director and Associate Professor of the Practice at Georgetown University School of Continuing Studies. Wendy’s work spans across a workforce and student population of five different generations. While this provides countless opportunities for leading and learning, it has its […]

Affordability and Value – How Community College Marketers Can Strike a Balance

I recently participated in a brand strategy training session for community college marketers and leaders. During the Q&A session, the following question was asked: “Our college continues to lower tuition costs and it feels like we are now battling the perception of being less valuable. How can we combat that?” This question resonated with me […]

How Marketing Leaders Can Soar During Uncertain Times

I remember one morning talking to my pilot husband about the  aeronautical principle of lift.  Lift is the upward force of wind on a wing that, just like the name connotes, lifts the aircraft off the ground and into the air. Interestingly, an airplane needs a headwind to climb. Some may view headwinds as an […]

Noetic News: Welcome to the team, Carly!

Carly Brogan here! With over 4 years of experience in strategic communications and broadcast television, along with a recent master’s degree in Integrated Marketing Communications from Georgetown University, I am thrilled to introduce myself as the new Junior Consultant at Noetic! My journey to Noetic was a bit unconventional. Now, I am a few weeks […]